British Airways (BA) has promised to improve on its products and services to ensure passengers get best deals.
The airline believes that its innovative products and services have kept it in a leading position around the world over the years. Some of the airline’s developments are even being used by smaller domestic carriers.
Paul Dhami, British Airways Ghana Manager, in a press release promised improved in-flight service as the airline gets in shape to return to profitability. “We are rolling out new cabins for our aircraft with improved in-flight entertainment systems providing customers with more choice,” he added. “We also pioneered the UK’s first mid-air email and text-messaging services on UK-US flights using the latest technology.”
He stressed that BA was “pleased to be at the forefront of airline innovation”. Dhami cites the airline’s website, ba.com as one of the most important developments of the past decade. Our website has evolved into a one-stop shop for customers, and uptake has been so encouraging that we have been able to reduce our local sales outlets.
The site, with an average of 2.5 million visitors each week, allows customers to book flights, manage their booking, select seats, order meals, check-in online and even print a boarding pass. In 2007 the airline collaborated with Standard Charted Bank to allow customer to book flights online and pay at any branch of the bank.
In 2009, ba.com introduced a dynamic packaging facility, enabling customers to book hotels, car hire, local sightseeing tours, attractions and tickets to create the entire travel experience from one website. Over 25,000 customers daily choose to check in for their flight using ba.com’s online check-in tool, significantly reducing the time needed and stress encountered at the airport. This facility has been extended to the mobile phone, and BA passengers using BlackBerry, iPhone or Android phones are able to access an application which allows them to check in for their flight on the move, and even access a mobile boarding pass.
“Managing our environmental impact is also very important and the next few years will see British Airways launching more fuel efficient aircraft, using more sustainable materials and exploring new operating methods ensuring that our commitment to combating climate change is at the forefront of everything we do,” concluded Dhami.
The airline believes that its innovative products and services have kept it in a leading position around the world over the years. Some of the airline’s developments are even being used by smaller domestic carriers.
Paul Dhami, British Airways Ghana Manager, in a press release promised improved in-flight service as the airline gets in shape to return to profitability. “We are rolling out new cabins for our aircraft with improved in-flight entertainment systems providing customers with more choice,” he added. “We also pioneered the UK’s first mid-air email and text-messaging services on UK-US flights using the latest technology.”
He stressed that BA was “pleased to be at the forefront of airline innovation”. Dhami cites the airline’s website, ba.com as one of the most important developments of the past decade. Our website has evolved into a one-stop shop for customers, and uptake has been so encouraging that we have been able to reduce our local sales outlets.
The site, with an average of 2.5 million visitors each week, allows customers to book flights, manage their booking, select seats, order meals, check-in online and even print a boarding pass. In 2007 the airline collaborated with Standard Charted Bank to allow customer to book flights online and pay at any branch of the bank.
In 2009, ba.com introduced a dynamic packaging facility, enabling customers to book hotels, car hire, local sightseeing tours, attractions and tickets to create the entire travel experience from one website. Over 25,000 customers daily choose to check in for their flight using ba.com’s online check-in tool, significantly reducing the time needed and stress encountered at the airport. This facility has been extended to the mobile phone, and BA passengers using BlackBerry, iPhone or Android phones are able to access an application which allows them to check in for their flight on the move, and even access a mobile boarding pass.
“Managing our environmental impact is also very important and the next few years will see British Airways launching more fuel efficient aircraft, using more sustainable materials and exploring new operating methods ensuring that our commitment to combating climate change is at the forefront of everything we do,” concluded Dhami.
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