Skip to main content

AfCFTA: The key success factor in Africa’s long-awaited development

 


For decades, the African continent had been characterized by fragmented markets that inhibit the economic growth of individual countries. Prior to introducing the African Continental Free Trade Area (AfCFTA) in 2018 and its official commencement in January 2021, international trade statistics showed that 85 percent of Africa’s trade was with the rest of the world and only 15 percent within its borders. AfCFTA, therefore, is an intervention that aims to defragment the continent and boost productivity of the economies of member states.

The defining change that AfCFTA brings is anchored on three main pillars – size, free movement, and trade. The sheer size of the continent makes AfCFTA an exciting prospect. The collective GDP of African countries amounts to some USD2.5 trillion, making it the 8th largest economy, globally. Africa is also known to have one of the highest population growth rates globally, with 1.2 billion people living on the continent.  This means at the get go, AfCFTA will provide 1.2 billion potential customers across 54 countries. 

Beyond its groundbreaking size, AfCFTA promises to be a paradigm shift and a more profound commitment to integrating the continent by negotiating goods and services simultaneously. The agreement is a potential economic game-changer for Africa’s development because of its potential to enhance intra-African trade and provide an opportunity for countries in the region to competitively integrate into the global economy, reduce poverty and promote inclusion.

Intra-Africa trade, which currently stands at 15 percent is projected to increase to 50 percent in 2028 as a result of the opportunities created by AfCFTA. The agreement is also promising to remove trade taxes on at least 90 percent of all trade between African countries. By boosting intra-African trade and fostering regional value chains and production networks, AfCFTA is expected to drive Africa’s structural transformation.

Analysts believe that increasing trade through AfCFTA will provide the incentive for reforms to activate productivity and job creation, thereby decreasing the incidence of poverty on the continent. Indeed, the World Bank suggests that when the agreement is implemented, it could help lift an additional 30 million people from extreme poverty and 68 million people from moderate poverty by 2035. 

Read also: AfCFTA boss urges stakeholders to eliminate barriers likely to impede success

The third pillar involves the free movement of goods and people across the continent. Under the current dispensation, visa barriers, border control, and expensive air tickets, travel between African countries is quite challenging. Under AfCFTA, Africa’s entrepreneurs, professionals, workers and consumers, will be able to move across the continent, allowing them and the businesses they represent to take advantage of opportunities to trade in goods and services. What remains critical is the agility of entrepreneurs and business people to recognize these vast opportunities and make the jump to take advantage of the situation.

Businesspeople and entrepreneurs have to position themselves strategically to leverage the opportunities provided by the agreement. As a starting point, entrepreneurs must arm themselves with as much information as possible about any deals that are on the table to help navigate through the nuances of the agreement.

Beyond learning about the agreement, value addition must be a preoccupation of businesses if AfCFTA is to benefit them. Value addition comes with the capacity building that enables African companies to progress from local players to regional players. The business community must adopt modern operations, strategies and systems to ensure competitiveness. 

In Ghana, there are a number of initiatives that are critical in ramping up local businesses to take advantage of the AfCFTA. This includes the National Export Development Strategy (NEDS). The NEDS seeks to build synergies with government’s flagship programmes, such as 1 District 1 Factory, Planting for Food and Jobs, Planting for Export and Rural Development, District Industrialization for Jobs and Wealth Creationto ensure that products emanating from companies operating under these programmes are competitive and marketable in the local and foreign markets. 

Equally critical is the need for Ghanaian businesses to position themselves strategically to take advantage of this great opportunity. Retooling and upskilling for businesses become an urgent imperative if the benefits of the AfCFTA are to be realized. It is worth noting that there are institutions with the requisite knowledge at the continental level to help local businesses. 

The agreement has received considerable political attention across the continent and looks promising from all indications. But if the continent is to realize the full benefits of AfCFTA, local businesses must develop and position themselves to be competitive and attractive on the regional market.  

Source: Dinah Kaleo-Bioh, Head, Client Coverage, Stanbic Bank

Comments

Popular posts from this blog

UK-Ghana Trade & Investment Summit: Trade Resource Centre to help businesses maximise UK-Ghana trade opportunities

 In a significant boost to UK-Ghana trade and investment relations, the UK-Ghana Chamber of Commerce (UKGCC), in partnership with the UK-Ghana Jobs and Economic Transformation (JET) Programme, has launched the UK-Ghana Trade Resource Centre, a practical market-access platform designed to help businesses identify opportunities, navigate export requirements and build commercial partnerships between Ghana and the United Kingdom. The UK and Ghana enjoy strong trade relations, with total bilateral trade reaching approximately £1.6 billion in the year to Q1 2026. Yet, despite this progress, significant untapped opportunities remain for businesses in both countries. The Trade Resource Centre has been established to help bridge information gaps, connect businesses with the right partners, and support firms to take greater advantage of opportunities under the UK-Ghana Trade Partnership Agreement. The launch formed one of the major outcomes of the UK-Ghana Trade & Investment Summit 2026,...

Ghana Home Loans

With interest rates declining, a more liquid environment and a macroeconomic stability, mortgage financing is expected to see an ease of credit. And Ghana Home Loans being a leader in this industry is expected to lead the way. Ghana Home Loans (GHL), a leader in home mortgage, continues to be the frontier in fulfilling dreams of many Ghanaians in homeownership. Since starting business in 2006, it has also provided many existing homeowners with Equity Release mortgages to support their businesses, pay educational fees, improve their properties, or simply pursue other personal hobbies and interests. Ghana Home Loans is a mortgage finance institution which operates under Bank of Ghana’s supervision as a non-bank financial institution. At present, the Company remains the only such institution that focuses exclusively on the provision of mortgage product. Through the Home Completion mortgage and Home Construction mortgage products, Ghana Home Loans has enabled many qualified applican...

NESCAFÉ Launches Real Vibes Text & Win Promo to Reward Coffee Consumers Across Ghana

 NESCAFÉ has launched the Real Vibes Text & Win Promo, an exciting consumer promotion designed to reward loyal coffee lovers and bring the brand’s My Coffee, My Vibe experience even closer to consumers across the country. Running from September to December, the promotion gives consumers the opportunity to enjoy their favourite NESCAFÉ coffee while standing a chance to win exciting prizes, including phones, motorcycles, airtime and the ultimate grand prize—an electric SUV. Speaking at the launch, Lily Ntim, Category Development Manager for NESCAFÉ, said the promotion reflects NESCAFÉ’s commitment to creating, rewarding and memorable experiences for consumers. “Today, we are excited to introduce the NESCAFÉ Real Vibes Text & Win Promo, a campaign designed to bring the My Coffee, My Vibe experience even closer to our consumers,” she said. She added that the campaign is not only about prizes, but also about celebrating the everyday moments consumers enjoy with their coffee. “T...