MTN, since its entry into the Ghanaian telecoms space, has constantly posted impressive growth while its multinational counterparts, Vodafone and AirtelTigo seem to struggle behind. Glo made a very gallant entry into the market, but now it is virtually non-existent, as they have cut back on the coverage and focused solely on the Ghanaian triangle of Greater Accra, Ashanti and Western regions. This concentration in the three major regions of the country and their environs, has left a wide range of dark spots across the country. The National Communications Authority’s Quality of Service Reports are there to show. The industry, nonetheless, is growing on the back of MTN’s significant growth. So, what is driving MTN’s consistent growth in Ghana’s telecoms sector? One key explanation to MTN’s continuous growth is the nature of the service providers’ tower co-location arrangement. There is recorded evidence to show that the leading tower company – ATC Ghana, which commands about 60% of ...