ReZultz Advertising Wins Gold for Best Integrated Campaign at 18th Gong Gong Awards, Takes Home Seven Additional Honours
ReZultz Advertising, a member of the Ninani Group of Companies, has won Gold for Best Integrated Campaign at the 18th Gong Gong Awards, the top honour of the night and widely regarded as the most prestigious award in Ghana's advertising industry. The agency received a Gong Gong Gold award for its MoMo Responsible Lending campaign in 2026. A campaign built to help everyday Ghanaians borrow more responsibly on mobile money platforms, at a time when many users take on mobile loans without fully understanding the repayment terms. Best Integrated Campaign sits at the top of the Gong Gong Awards' category structure, judging how well a campaign brings multiple channels and disciplines together to deliver a single, coherent result, and it is the category every agency in the room measures itself against. The MoMo Responsible Lending campaign added to its Gold with Silver for Campaign Effectiveness and Bronze for Best Film, making it the agency's biggest winner of the night. Alt...